Facebook are currently projecting they’ll reach 50 million users by the end of the year. I think they’ll pass that milestone much quicker. Facebook are doing ok out of this arrangement on the basis of the number of page impressions they receive, although in reality they're keeping advertising at a minimum in order to build up the value of the site for its eventual sale which will almost certainly happen in 2007/8.
Social media sites, such as MySpace and Facebook, are great marketing opportunities for targeting specific demographics, in addition to being the logical progression for SEO and SEM. Online marketing is much more than optimizing sites or buying ads. Social networking is at an all-time high with the technological advances that have been made over the last decade, said Tim Gibbon, co-founder and editor of the Social Media Portal, a Web site that connects social networks and studies the interactions between them. While social network giants Facebook and MySpace hold mass appeal and draw millions of users.
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